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50% of Sellers Decide Before You Arrive… Are You Losing Listings?

Writer's picture: Jeff GloverJeff Glover

If you joined me on yesterdays webinar then you got a sneak peak into the PLACS process for becoming a strong listing agent (watch the replay here) and whether you did it not, here is the start of it spelled out for you...

 

Lets Start with the P in P.L.A.C.S.


P- Pre-Appt Process, Routine and Marketing 


Yesterday, I spoke about 50% of a sellers decision today is made PRIOR to you even arriving to the appointment so its important that we take extra time to make sure our marketing and processes are dialed in in the below areas, as they make up the 50% that happens prior to. 

 

  • Online Reputation

  • Social Media Perception

  • Reviews

  • Mass Adv

  • SM Lead Spend

  • Youtube Channel

  • FB Group Activity 

  • Database Marketing

  • Hybrid Farming

  • Physical Pre Appt Package

 

Tomorrow, I will start diving deep into the above but in the meantime, I want you to start thinking about your current pre-appt process and marketing. How would you rate it? If it's a 7 or below, you're losing out on listing leads and listing conversion but the good news is, I'm here to help you with it. 

 

We start SalesRocket session 1 in the Twin Cities today (Edina, MN) so if you're reading this and you're within an hour from Edina, get on the website right now and grab a seat to join me for the next 6 weeks. Just navigate to the SalesRocket Live page. 

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